Go Oak Cliff presents the “THINK small” campaign

Leading up to the Oak Cliff Art Crawl, and Better Block Project, BFOC/Go Oak Cliff members are unveiling the “THINK small” campaign, which is developed as a response to the sophistical “Live Large, Think Big” campaign lead by Dallas CVB. It’s the “Think BIG” campaigns which brought us underground mall-tunnels, giant inhospitable concrete plazas in front of City Hall, multi-million dollar signature bridges, and half-billion dollar hotels, that do nothing to create a sense of community, and a neighborhood which people value and want to live, work, and play in. Dallas deserves more than simply having a skyline that looks great in an airport snowglobe. We recognize that $125 Million dollars is being spent to get us a great looking suspension bridge, while little over $2 Million Dollars was spent in 2000 to create the infrastructure improvements to the small Bishop Arts District block in North Oak Cliff, which has truly created a sense of place and driven real economic change in the area. You could say the exact same for the Katy Trail in Uptown…it’s cost was exponentially less than the Cityplace project built nearby (which promised the creation of a “lively neighborhood”). The money spent on a single mile of highway could create 10 Bishop Arts Districts. That’s the key to “THINK small”, and the reality to creating a city worth living in.

(Bishop Arts District, Oak Cliff)


  1. Thank You!

    Finally, an organization that doesn’t think it can purchase toys and empty design to improve a city.

  2. Do you really think the Cityplace project has done that poorly? I actually think it’s been more successful than the Katy Trail (albeit, with a much higher price tag). Maybe on the East side of Central things aren’t working, but I think the West Village and surrounding areas are doing really well. It’s certainly easier to get there by foot from surrounding areas than it is to get to Bishop Arts from surrounding neighborhoods. Personally, I’d call the West Village a more lively neighborhood than Bishop Arts, even though I like living near Bishop Arts more.

    I’m also curious which of the projects listed above represent public money vs private money. It’s just a question – I honestly have no idea (aside from the conv ctr hotel). My understanding was that significant funding for Katy Trail improvements comes from private sources but maybe the initial investment was public.

  3. I didn’t state that Cityplace did poorly, I stated the expense + promised outcome was far greater than that of the far less costly Katy Trail. Katy had multiple funding sources including Rails-to-Trails grant, Uptown PID, Private dollars via FKT, and a late 90’s city bond.

    The Katy has experienced development all along its spine (much of which is not limited to a TIF boundary), is a true Quality of Life amenity, is featured in our CVB materials, and creates a greater sense of place.

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